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Gingival Uniformity Modulation System (G.U.M.S)

GUMS Procedure: What is GUMS? How Does GUMS Make The Transition

gums procedure

Gingival Uniformity Modulation System (G.U.M.S) or in short call GUMS is a patented cosmetic treatment process developed by Britegums founder Dr. Robert Stanley, DDS. His impetus to discover a successful treatment came from the many dental patients seeking a solution to black gums. We gave our process the self-descriptive name, ‘Pinkening.’

Black Gums are Normal

Black or dark gums result from an excess of melanin or pigment cells in some people’s gums. Dark-skinned people are especially susceptible to black gums. The individual amount of pigment-producing cells or melanin determines our unique skin tone. That can carry over into the amount of pigment in our oral tissues as well. Dark gums are a normal condition and no threat to health. So is gray hair, darkened teeth, skin wrinkles, and crooked noses. That is a small consolation for those people looking at themselves in the mirror each morning with discontent. Some are fine with the normal state of their black gums. Others are not.

GUMS Procedure – Find A Solution

Our dental patients were begging for a solution. The available options before Brightgums were painful, invasive, and very expensive with uncertain results. We took the technology available to us, which is radio waves. We then incorporated delicate pediatric brushes and devised a dental tool to deliver the treatment. The result is G.U.M.S: our patented cosmetic process to gently brush away the thin layer of pigment-producing cells from dark gums. In two or three weeks, pinkening will be complete to clients’ joy and their brightest smile ever. Also check out the Britegums procedure

We live in a competitive world, and making a good first impression includes looking our best. We work out in gyms to rid ourselves of natural fat. We dye our hair to enhance our natural hair color. Tooth whitening is so prevalent that we notice those who don’t do it. We don’t hesitate to remove unsightly birthmarks or the wrinkles that come with age. We need all the self-confidence we can get to compete in our chosen arena. Knowing we are putting our best foot and smile forward boosts our self-confidence.

GUMS Makes the Transition from Dark to Pink Gums so Easy

Brightegums uses our patented and FDA-approved dental instrument that uses radiosurgery technology for Pinkening. There is no cutting, grinding, or bleaching. We counted the reasons why this system is the solution of which you’ve dreamed. You may be able to add a few more.

  • There is no pain as we brush away the surface cells that produce excess melanin.
  • You can expect a successful outcome with only one session.
  • Downtime is minimal, and you can return to your daily routine immediately.
  • Best results will be revealed in a few weeks when the gums are fully healed.
  • This cosmetic is treatment is more affordable than previous invasive solutions.
  • Financing is available upon request.
  • Results are often permanent since those cells do not tend to grow back.
  • The process is entirely safe.
  • The result is your brightest possible smile to bestow upon the world.

Call Britegums on 866-274-8348 and schedule your free consultation for a better GUMS Procedure. We are ready to answer all of your questions. Contact here: https://britegums.com/contact-us/

Physiologic Pigmentation and Diffuse Pigmentation

What are Physiologic and Diffuse Pigmentation?

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Physiologic and Diffuse Pigmentation are just two of the many medical terms used to identify dark pigmentation in the gums of individuals.

What is Physiologic Pigmentation?

Physiologic Pigmentation simply means the pigmentation is normal. The cause does not stem from illness, medications, or exposure to metals. It indicates that the degree of pigmentation is within a normal range for the individual. Normal is a broad range because it’s different for each individual.

There are variations within races and ethnic groups. The reason for the variations is due to the blending of our global population Excess oral pigmentation is most often found in those with dark skin. However,  a small percentage of light-skinned people are affected as well.

What is Diffuse Pigmentation?

Diffuse Pigmentation refers to the span of the pigmentation. Areas of darker skin caused by excess melanin can appear just about anywhere on the body. It covers a specified area.

For our purposes, we at Britegums consider the condition as diffuse pigmentation when it covers the gum area. It’s possible to have all pink gums with one dark spot. It spreads over the entire gum surface, including the Gingival or gum line, where the gum encircles the teeth. Pigmented areas can appear in people as young as two as well as older individuals. Most often, we see it in middle-aged clients.

Is Diffuse Physiological Pigmentation Normal?

Pigmentation may color the gum area very dark or black with purple or blue shades. It could just as likely be any shade lighter than that. Diffused Physiological Pigmentation may be normal, but we at Britegums have met many who are not satisfied with the explanations.

Their idea of normal is pink healthy-looking gums that enhance their bright smile. Until now, their treatment option involved pain, extended healing time, significant expense, and uncertain results. It’s no surprise that a caring and thoughtful dentist blessed with brilliance found a solution and called his cosmetic treatment Britegums.

Britegums Technology For Cosmetic Treatment

The Britegums cosmetic treatment is named Pinkening, and rightly so. One session will reveal your pink gums. Treatment is administered using specialized patented brushes and radio waves delivered via FDA-approved instruments.

The layer of pigmented cells on your gums is very thin. Our highly trained technicians use the radio waves to gently brush away those outer cells, revealing your pink gums. After one painless treatment, you can expect your gums to gradually pinken up over the next few weeks as they heal completely. Contact us here.

What Is The Cosmetic Treatment for Physiologic and Diffused Pigmentation? 

Britegums cosmetic treatment for removing dark gum pigmentation, or Pinkening, is unlike any other previously offered solutions. The treatment is painless and long-lasting. Since it’s difficult for those cells to regenerate, results may be permanent.

There’s no downtime from work or daily activities. The treatment is affordable, and the only requirement is good oral health. Pinkening is an effective treatment that will boost your self-confidence by revealing your brightest smile.


Call Britegums at 866-274-8348 for more information and to schedule your free consultation. You may also visit us on the web at: https://britegums.com/what-is-britegums/

Racial, Ethnic or Multifocal Pigmentation

Learn more about Racial Pigmentation, Ethnic Pigmentation and Multifocal Pigmentation

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Racial pigmentation, ethnic pigmentation, and multifocal pigmentation in the gums and oral mucus membranes are not a health threat. However, many people feel that darkly pigmented gums limit the self-confidence afforded by a bright white smile.

The Britegums Solution

You may not be familiar with the exciting cosmetic procedure that addresses racial pigmentation, ethnic pigmentation, and multifocal pigmentation in gums. At Britegums, we call it Gum Pinkening. A leading dentist developed this safe and highly effective cosmetic treatment in answer to patient appeals. Like most people, these patients wanted to achieve their brightest possible smile. They wanted to go beyond tooth whitening and pink up their gums by eliminating dark pigmentation.

Despite the efforts of others, acceptable treatments for removing the discoloration and revealing the natural pink gums were elusive. That is, until the establishment of Britegums. This technologically advanced cosmetic process is everything afflicted people could hope for:

  • Quick
  • Affordable
  • Painless
  • Long-Lasting
  • Effective

The treatment extracts the excess melanin responsible for the dark or blotchy gum pigment experienced by many people.

Causes of Darkly Pigmented Gums

Discoloration in gums can be caused by heavy tobacco use, medication, poor oral health, and even disease. White gums are especially problematic, requiring the expertise of oral health professionals. However, for the majority of people, discoloration is perfectly normal.

People of color naturally have more melanin which results in skin darkening pigmentation. We see racial and ethnic pigmentation in varying degrees in the gums of East Asian, South Asian, and Black races in our practice. Our Britegums clients choose our oral cosmetic treatment to achieve a brighter smile.

Those for whom ethnicity alone is the cause for dark gums can benefit from  Britegums treatment to restore a pinker color. That’s why we refer to our technologically advanced treatments as ‘pinkening.’ It’s especially beneficial for treating the Gingival, which is that darker gum line that wraps around the teeth.

Multifocal pigmentation is the discoloration of the mucus membrane in your mouth. Those with the condition may feel it interferes with their best and brightest smile. It’s important to note that this condition may accompany oral disease or result from certain medications. However, as with all racial and ethnic pigmentation, multifocal pigmentation is more likely to be in your genetic makeup.

Britegums cosmetic treatment can produce the desired coral pink in the gums and oral mucus membranes of those with Racial, Ethnic or Multifocal Pigmentation. As long as you enjoy good oral health, you can expect a successful result after only one treatment. We want to emphasize that our cosmetic treatment is not an option if the discoloration results from disease.


Britegums Cosmetic Treatments Are Effective

Britegums cosmetic treatment for darkly pigmented gums uses state-of-the-art, FDA Approved radio wave technology. The treatment referred to as dental electrosurgery, gently removes the melanin cells responsible for the pigmentation. The instrument we use is equipped with our patented brushes. It’s like gently brushing away a thin layer of gum tissue to expose the pink tissue underneath.

Treatments are painless, usually permanent, and there’s no downtime. Complete healing will require a few weeks but won’t interfere with day-to-day life. Results continue to improve during the healing process.

The Best Candidate for Britegums Cosmetic Treatments

It’s you if your dark gums are a genetic, racial, and or multifocal pigmentation gift to you from your gene pool. Also, you will need to have good oral health. The only other criterion required is your own desire for pink gums. Not everyone with dark pigmentation in their gums or oral mucus membrane is bothered by the condition. Like anything else, teeth whitening, wrinkle treatments, liposuction, and more are personal preferences. If it bothers you, do something about it. With Britegums technology, a safe and effective option is now available to you.

Contact us at Britegums for more information and your free consultation. Find out here how you can have your best and brightest smile by calling 866-274-8348.

You might be interested in: What is Gum Pinking? How to treat black gums

Get a Hollywood Smile

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The Smile Of Your Dreams

Pink gums probably aren’t the first thing you think of when you imagine a perfect smile but you’d be surprised how noticeable dark or blotchy gums can be in pictures and videos. Dark spots can detract from the symmetry of an otherwise straight, white smile — and symmetry is something everyone notices, even if it’s subconsciously.

Your smile is often times the first thing people see during a first impression which means every little imperfection is amplified. The tiny piece of spinach or the dark spots on your gums go from tiny things to big things. If you’re in any field where looks matter, blotchy gums can make a huge difference. If you can see dark spots on your gums when you smile, you’ve probably noticed how such a tiny mark can dramatically transform how your smile looks.

Getting That Hollywood Smile

How big of a difference exactly? Take a look at the major players in Hollywood and you’ll see for yourself. The celebrities who could have blotchy gums (celebrities with high levels of melanin in their skin) rarely do.

Even though a huge number of people have dark or blotchy gums, most celebrities don’t. At some point, they realized that the lack of uniform coloring on their gums was keeping them from having the kind of smile they needed for their career. Whether you like to admit it or not, a smile can make or break an interview, a screen test, or a dinner date. Oftentimes, a smile is the first thing people notice about a person. If you’re a star, you can’t have people noticing your gums before they notice your talent.

Alternatives to Gum Bleaching

Most of these celebrities, from Oprah to Obama, probably endured a costly, painful procedure to remove the excess melanin from their gums. There are tons of gum bleaching treatments that can painfully and temporarily “bleach” gums but, until recently, there was no pain-free, affordable way to get pink gums for life.

In 2017, that changed. Dr. Robert Stanley used his backgrounds in dentistry and engineering to create a fast, easy way for patients with uneven dark gums to get that Hollywood smile. He called the treatment Britegums®.

Britegums® is the only cosmetic gum pinkening treatment on the market that’s minimally invasive and yields long-term results. The process involves using a small brush that emits radio waves. The radio waves lift the melanin and the melanocytes (the cells that create melanin) but leave the sensitive gingival flesh intact. After a short healing period, patients have healthy, uniform, pink gums.

Don’t Let Your Smile Hold You Back

If you’re tired of seeing dark, blotchy gums when you look in the mirror, it might be time to schedule a consultation (whether virtual or in-person) to see if Britegums is right for you. Don’t let a lack of smile-confidence keep you from reaching for the stars!

Britegums Don't Let Blotchy Gums Keep You From Your Smile